Welcome to Reduce's blog, a place where myself, Amelia, will chat to you about living a Reduce Lifestyle. I will be sharing recipes, tips and tricks and talk about living consciously within yourself and your environment. I am so excited share my love for our brand and how you as an individual can become a Reducer.
Many people have asked Josh and myself why we called ourselves Reduce Skincare. Why Reduce? It is quite simple really, our brand is about simplicity, authenticity and making conscious decisions. Literally it is about reducing the number of ingredients in our products, our and our customer impact on the environment, our packaging, costs of products (the list goes on!). Being sustainable in your life does not mean that you need to make crazy drastic change, it is just about finding alternatives and thinking consciously. Do you know what happens to your packaging after you use it? Do you know the ingredients that make up your products? Or even what happens to the actual product after you've washed it off your skin? Thinking in this way makes a huge impact as it affects what and how you purchase items.
We live in a market driven society and although for some people it may seem a drag to take your own bags to the shops or carry around a reusable straw or mug, it actually isn't! In the long run it saves you money and saves the planet. There is drastic change happening in our world and even though we may seem like the small guys individually, together we are greater than the sum of our parts and can make a massive difference. Imagine if all the people in the world made one small change in their lives regarding their consumption of plastic, the products they use, where they shop etc., imagine the difference it would make. It may seem like an out of date, recycled (pun not intended!) example, but, imagine every person refused to use a straw. That is over 7 and a half billion straws that would not end up in landfills or the sea! So when you think it won't make a difference if you use that straw or packet because you are one person, think again.
Now I'm not saying that you must never use a straw or packet again! There are times when you forget your bag for the shops your don't have your coffee mug handy, and it is okay, as long as your are mindful about what you are using and who you dispose of it. It is all about the decisions you make and the way you think about the world around you.
This is the reason we created our brand. To make a difference. To provide that alternative and make your decisions easier. It doesn't have to be expensive to live consciously, and we are striving to make that a reality.
If you have any questions please do not hesitate to drop us a message!
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